Tanya
What do you think about the rise of Growth Engineers, GTM Engineers, or SWEs in growth/marketing teams? With AI raising the bar higher, it seems that SWEs are expected to have a greater impact on the business, such as those roles that directly affect the bottom line
Jawab
Do you really think SWE shouldn’t have greater impact in the business?
They have the ability to scale the business and make the operations faster and more efficient.
Also in fact, employees should do their best to give impact to the business and customers. This will make them more valuable to the company and less prone to layoffs when things shake up.